Publication detail
USING THE RETENTION PROCESS IN AN ENTERPRISE PROVIDING TELECOMMUNICATION SERVICES TO IMPROVE THE COMPETITIVE POSITION IN THE SEGMENT OF INDIVIDUAL USERS - CASE STUDY
Authors:
Kovaříková Pavla | Branská Lenka
Year: 2014
Type of publication: článek ve sborníku
Name of source: Political Sciences, Law, Finance, Economics and Tourism: Conference proceedings. Volume III, "Economics and Tourism"
Publisher name: SGEM
Place: Sofia
Page from-to: 771-780
